Avisi Technologies- Social Media
Avisi is a medical device company treating glaucoma, a disease that can cause permanent blindness. The educational social media content generated 85% more engagement, 94% more clicks on images, and a 150% higher click-through rate.
I was able to use analytics from LinkedIn to find the best, typical, and middle range of performace on the graphics created.
While making these graphics, I found it engaging to learn about eye health, and I am happy that it has helped others, too! Seeing the social media page analytics and how post-performance could be monitored was insightful. I also learned about Adobe Illustrator .svg and the web-based tool Canva workflow. Despite what others might say, Canva rocks!